It's a site for browsing on a cellphone that restructures sites, especially blogs and news sites, to fit well on a cellphone-sized screen. Their biggest innovation is working specifically with blogs and news sites, using RSS to get just the content.
Here's how the Harry Potter and Torah blog looks through Mippin:
Each article can be browsed and read easily, and note that the picture at the bottom is shown at a size that's appropriate for the screen.
But when I browse to the blog directly, instead of using Mippin, I see the following rendition of the blog, as written for a computer screen but shown on the cellphone:
and then when I scroll down, I see this:
All in all, Mippin makes blogs and (reportedly) news sites much easier to read.
Recommended!
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